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Build the beauty
business you've
been dreaming about.

We are Jason Backe and Ted Gibson, and we created WorthUp Alliance for beauty professionals who are ready for what's next. We've lived this industry from the ground up and we know what it takes to build something of your own. Whether you're dreaming of opening your own salon, launching a product line, or stepping from behind the chair into a bigger vision, we are here to guide you, support you, and have fun building that future together.

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Jason Backe (left) and Ted Gibson (right), Founders

Introducing
Dream Capital:

Beauty Founders
Program Application

A PARTNERSHIP BETWEEN WORTHUP ALLIANCE & CARAVANSERAI PROJECT
 

Dream Capital is a 6-week business development program for aspiring and emerging beauty professionals — barbers, hair stylists, nail techs, cosmetologists, estheticians, beauty innovators, and more — across Riverside and San Bernardino counties. Accepted founders receive no-cost business support and pitch at the end of the program for a chance to win a dream capital funding to launch or grow their business. 

Applicants must hold a valid professional license.

What you'll need:

• About 15-20 minutes to complete this application

• A 3-minute YouTube video link explaining why you want to join and how you'd use the dream capital (instructions on the video page)

• Basic info about your business idea or existing business

Bienvenido al programa Dream Capital. Esta solicitud está disponible en inglés. Si necesita ayuda en español, por favor escríbanos a contact@caravanserai.org

6

Weeks of no-cost business support

Structured curriculum designed to take your idea from concept to pitch-ready.

1

Pitch competition at the end

Present your business to a panel of judges for a chance to win Dream Capital funding.

Applications due
June 12, 2025

About 10-15 minutes to complete

 — WHO WE SERVE

Built for beauty professionals ready to take the next step.

WorthUp Alliance supports successful beauty professionals who are ready to go further, whether that means opening a salon, formulating a product line, expanding an existing business, or making the leap from behind the chair to behind the scenes.

 — Hairdressers & colorists

 — Barbers

 — Make-up Artists

 — Estheticians

 — Massage therapists

 — Nail professionals

 — Editorial stylists & beyond

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© Copyright – Worth Up Alliance | Beauty Changes Lives | Registered 501(c)(3). EIN: 27-2513071

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